Brand Guidelines
This guide outlines proper use of our logo and assets to ensure brand consistency. For any use not explicitly covered, please contact us with a visual mockup.
Wordmark
Use the Basker wordmark for most brand applications, especially where the viewer may not already know the product.
Lockup
Use the lockup when the tagline should travel with the primary logo, especially on brand-led surfaces and partner materials.
Mark
Use the mark when the available space is too small for the full wordmark, or when Basker is already named nearby.
Do’s and Don’ts: Basker logo
Do: light wordmark on violet
Do: mark where space is limited
Don’t stretch the wordmark
Don’t rotate the logo
Don’t use low contrast
Don’t recolour the logo
Don’t add effects
Basker Brand